Top Market Research and Data Analytics Tools You Should be Using
A market researcher needs tools that crunch data and finds hidden insights. Let us have a look at the tools that will help you to create a very satisfying experience for your customers and employees.
Tableau
A tableau is a visualization tool. This tool helps you to understand research data with analytics, business intelligence, and visualization. Tableau harnesses people’s natural ability to spot visual patterns quickly.
Social Mention
Social Mention aggregates user-generated content from across the globe into one single feed of information. It is a real-time search platform that tells you what is trending in the world of social media.
Sample Size Calculator
The sample size calculator helps determine the ideal sample size in seconds. For using this calculator from Qualtrics, you have to feed in the confidence level, the margin of error, population size and it comes up with the right sample size.
R Studio
R Studio helps you create custom statistical analysis. Since it is a free, open-source integrated development environment, it is constantly improved by the people who use it. Knowledge of basic coding is essential.
Percent Change calculator
The essence of the percentage calculator is to help you compute the percentage difference between two numbers, the initial value, and the new value. It is used for computing the growth or decline of a variable.
Qualtrics Panels
To ensure that your survey gets the maximum response you have to use Qualtrics panels. Their team has access to thousands of opt-in survey respondents who are vetted and qualified.
Think with Google
Think with Google looks at digital innovation through data. It is a resource for useful tools, deck ready stats, and high-level insights. You can access data that Google is exploring, the trends they track. Behind the scenes looks at digital campaigns across platforms and audiences will also be available.
There are many more tools like Questback, Klot, Kred, Peerindex, Key Survey, FreeLunch, Soovle. All these tools help in marketing research. All you have to do is select which will suit you the best. To help you in making this choice it is recommended that you take a market research online program or a market research and data analytics course.
Market Research Online Programs
The best market research and data analytics course is the one offered by MICA. It is a completely virtual course that deals with the intricacies of marketing research and data analytics. Termed as a Post Graduate Market Research & Data Analytics Certification Course, it ensures 12 months of guidance from the best of faculty.
Google Keyword Tools
This tool talks about keywords - the volume of keyword searches, how keywords are related to each other, how competitive keywords are. A free AdWord account will be the first requirement, after which you can learn about the mental association's consumers have between concepts, events, and products.Tableau
A tableau is a visualization tool. This tool helps you to understand research data with analytics, business intelligence, and visualization. Tableau harnesses people’s natural ability to spot visual patterns quickly.
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Social Mention aggregates user-generated content from across the globe into one single feed of information. It is a real-time search platform that tells you what is trending in the world of social media.
Sample Size Calculator
The sample size calculator helps determine the ideal sample size in seconds. For using this calculator from Qualtrics, you have to feed in the confidence level, the margin of error, population size and it comes up with the right sample size.
R Studio
R Studio helps you create custom statistical analysis. Since it is a free, open-source integrated development environment, it is constantly improved by the people who use it. Knowledge of basic coding is essential.
Percent Change calculator
The essence of the percentage calculator is to help you compute the percentage difference between two numbers, the initial value, and the new value. It is used for computing the growth or decline of a variable.
Qualtrics Panels
To ensure that your survey gets the maximum response you have to use Qualtrics panels. Their team has access to thousands of opt-in survey respondents who are vetted and qualified.
Think with Google
Think with Google looks at digital innovation through data. It is a resource for useful tools, deck ready stats, and high-level insights. You can access data that Google is exploring, the trends they track. Behind the scenes looks at digital campaigns across platforms and audiences will also be available.
There are many more tools like Questback, Klot, Kred, Peerindex, Key Survey, FreeLunch, Soovle. All these tools help in marketing research. All you have to do is select which will suit you the best. To help you in making this choice it is recommended that you take a market research online program or a market research and data analytics course.
Market Research Online Programs
The best market research and data analytics course is the one offered by MICA. It is a completely virtual course that deals with the intricacies of marketing research and data analytics. Termed as a Post Graduate Market Research & Data Analytics Certification Course, it ensures 12 months of guidance from the best of faculty.
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